Web stories, formerly known as AMP stories, are an interactive way to engage with your users. And recently, we got the Google web stories WordPress plugin. Today we will tell you about what web stories are and how they can help your SEO rankings. We will also talk about the new Google web stories plugin and what this means for your content. And lastly, we will outline how web stories are changing and what that means for your business.

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It is undeniable that an official WordPress plugin is going to make web stories even more popular. But it will be hard to understand these changes without knowing about the basics of the medium. That’s why we’re going to start with the basics. So let’s define what web stories are and talk about how they can drive traffic for your site.

Web Stories and SEO

A web story is a full-screen visual storytelling medium. These projects take google search results and transform them into an interactive space to make information more visually compelling. The results of these projects are a breath of fresh air for users and, as a result, are highly engaging. This medium creates brand new ways for you to communicate with users. Instead of text, a web story helps content creators speak visually. This visual element can help build trust in your content because the user feels involved.

This visual and interactive experience helps draw-in users. But a user actively participating in a search means they are more likely to retain information too. A standard search result can drive traffic to your website, but a web story can make this process into a journey. When a user finds content via a web story, they are a part of that discovery. This inclusion creates invested users who are excited to engage with your website. Its no wonder why people are so happy to use the new plugin!

WordPress and Web Stories

The advent of this plugin hints that we will start seeing professional and sleek designs from thousands of more users than before. As we know, WordPress plugins can make seemingly impossible tasks very easy. This ease means anyone can now utilize this highly effective messaging platform! These stories might even become an industry-standard you can come to expect from a professional website.

Plugins also help create easy user interactions. This google-designed plugin should be no different; we can expect WordPress web stories to start standardizing themes and templates that users can become accustomed too. Web stories were always highly engaging, but now they will be easy to implement also! The addition of plugin support means web stories will become a new industry standard.

Web Stories Plugin for Business

The new plugin format will affect how content is made and consumed for everyone. On the web development end, we can expect a content boom. Any time the entry barrier gets lowered, people will flock to it and see if it can help their solutions. And a web story is a prime candidate for this. Businesses interested in using a web story can expect the price of implementation to drop. This change will mean affordable and breath-taking design.

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For designers, this new tool will come with some required learning. While projects are in their early stages, web designers are often learning and unlearn the changing key features. But this education is vital for designers. With massive companies like google and major advertisers backing the project, it will be essential to know. Web designers have to stay on top of trends, and web stories are positively trending right now.

Google Web Stories WordPress Plugin

The new WordPress plugin support for web stories marks the changing of an era for digital marketing. From now on, web designers can quickly implement a web story into their campaigns seamlessly. This new tool means we can expect to see some changes in how we think about web story content. A web story is a full-screen interactive story that displays information similarly to an average google search. This medium lets people see results in a visual format rather than text. This additional layer of information will undoubtedly help your SEO ranking.

A plugin will also make these designs more comfortable with making and using. Because people can easily create their own web story now, we can expect to see more of them. Plugin support will also make designing easier. These factors mean we will begin to see a uniform and cost-effective web story designs all over the internet.

Using a new plugin can be a challenging endeavor and can feel like a serious undertaking. And any update to WordPress can be scary. But Kallen media can make the process easy. If you’re looking for help with adding a web story plugin to your website, contact Kallen media and let us help you.

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